At CruiseWorld, we give you the tools to expand your business through reaching new customers, selling new products and expanding into new markets. You'll have the opportunity to focus on a specific growth area by following one of four tracks during Friday's peer-led workshops. Or, you may choose to divide your time between two tracks or more. Choose whatever makes the most sense for your current business needs. Whatever you choose, you'll come away armed with the tools you need to take your business to the next level!
Once you've registered, you have the opportunity to choose your workshops. You'll see these different tracks listed with the session titles, so here is a brief explanation of each to help you make your decision.
Client Development: Do you have the secret to qualifying your clients? Do you want to develop your group customers? Are you growing your family travel business? Do you know how to help family travelers with special needs? Follow this track to learn how to grow your customer base and how to sell to these different markets.
- 10:30am-11:30am Qualify Your Clients and Nail the Sale
- 11:40am-12:40pm Profitable Custom Land Tours for Groups
- 3:15pm-4:15pm Autism/Special Needs Travel 101
Business Operations: Learn the best techniques for taking your business sky-high! Whether you’re trying to refresh and re-energize, add more talent to your roster, or learn how to most effectively use your resources, the workshops within this track have been created to help you do just that.
- 10:30am-11:30am Travel Advisors and Fees – This Isn't Volunteer Work!
- 11:40am-12:40pm The Host Agency Conundrum
- 3:15pm-4:15pm Are ICs right for your business?
Growth Strategies: You’ve become an expert at what you do sell, but you’re trying to expand your book of business. Do you have the key to building new business and marketing plans? Can you take your business to the next financial tier? Could you possibly charter a whole ship? Hear from fellow travel pros who have mastered hot growth markets. Get some tips on selling new types of travel to new types of customers, and learn from the best on how they got started.
- 10:30am-11:30am How I Reached My First 1 –no– $2 MILLION in Sales with Little or No Advertising!
- 11:40am-12:40pm Business and Marketing Plans Made Easy!
- 3:15pm-4:15pm Think Bigger... Fill the Ship!
Sales and Marketing: You’re at the top of your game with trip planning, but you need to get the word out about how good you are! Learn from successful travel advisors who’ve taken the journey themselves how to market yourself and tell your story.
- 10:30am-11:30am The 80 / 20 Rule of Social Media: Pick Your Platform and Rock It!
- 11:40am-12:40pm What is a website anyway?
- 3:15pm-4:15pm How to Make the Phone Ring